Textual Analysis: Rhymes by Hannah Wants and Chris Lorenzo

For this textual analysis, I have decided to do a more modern techno song from 2014. The song is Rhymes by Hannah Wants and Chris Lorenzo.



The song, despite being modern has a quite retro filter over it to create the idea that it is being shot in the 1970 era. Through the mise-en-scene we see many old items such as Tv's with huge circular aerials on the backs. The actors are also dressed in clothing that was worn during that time period as the female is seen to be wearing a white turtle neck jumper, an icon of the late Steve Jobs, who at that time was also launching Apple. The thumbnail for the music video is also a female holding what looks like an old glass bottle, in the era its set, bottles were mostly used instead of cans and plastic bottles. The exceptional use of mine-en-scene is highlighted through several close up of the items such as VCRs and out dated cookers, this quickly communicates the time and context of which the song is set.
We also see an over the shoulder shot used showing the setting of a room and showing the viewer the haircuts of that time.

There is only one verse of the song which is repeated throughout, the actors don't sing the song except from one line each where there is a close up of the actors mouths.

The video has also been edited well, as it is made of various different short, few second long clips which match the sound and beat of the song. The clips all have the same filter placed over them which makes the video feel more continuous and as if they have all been shot by the same camera;  even where they obviously haven't such as in the clip where a nuclear device has been detonated, the producers won't have been able to actually detonate a nuclear warhead, however, they have made use of this by placing the filer over an already shot clip.